COB Professor on Airport Parking-Loyalty Programs​

Airport Parking2

College of Business Professor of Economics and Finance Dr. Bijan Vasigh was interviewed for a News-Press.com story titled "RSW Airport Launches Parking-Themed Contest."

"Southwest Florida International Airport is enjoying a resurgence in parking revenues since the Great Recession," according to the article. Dr. Vasigh believes that profit increase is due, in part, to the airport taking an uncommon approach to parking: offering a rewards program to patrons.

"Since demand (for airport parking) is softening, they need some incentives — particularly for the business travelers," he said.

Read the Full Story.